William McDonough Returns to Copenhagen Fashion Summit

Today William McDonough takes the stage at the Copenhagen Fashion Summit with an expert panel to discuss Business Models for a Closed-Loop Fashion System. McDonough returns to the stage for his second year, ready and empowered to speak to advancements with what he calls ‘The Five Goods,’ a concept based on Cradle to Cradle® aimed to help companies focus, funnel and evaluate their efforts to creating Good Materials, Good Economy, Good Energy, Good Water and Good Lives.

The panel will be moderated by Katrin Ley, Managing Director of Fashion for Good, which was co-founded by McDonough. They will also share insight about the Fashion for Good movement launched weeks leading up to last year’s Summit. Now a worldwide laboratory of innovation and practical action, Fashion for Good was created with an intention to inspire the apparel industry to “fashion endlessly” – where both people and planet flourish as we produce, use and recycle apparel in biological and technical cycles.

Additional panelists include Giulio Bonazzi (Chairman and CEO, Aquafil SpA), Jeff Denby (Co-founder, The Renewal Workshop), Sébastien Fabre (CEO & Co-founder, Vestiaire Collective) and Bert Wouters (Vice President, Global Fabric Enhancer Franchise, Procter & Gamble). Together with McDonough and Ley, the panelists will discuss the immense business value proposition for closed-loop fashion – as well as the challenges faced. Panelists will define what circularity actually means today and how do we get from hype to action. In its sixth edition, the Copenhagen Fashion Summit is focused on providing solutions and tangible outcomes under the collaboration of leading voices and innovative minds who will share their view on businesses and new solutions to the pressing challenges facing the fashion industry. For a full look at this year’s program and the live stream visit copenhagenfashionsummit.com.